About Me
Hi, I’m Jessica Lal! I’m an emerging graphic designer based in the Greater Toronto Area, currently in my third year studying design at York University. I specialize in branding and visual identity, and I love building design systems that feel cohesive, intentional, and easy to navigate. I’m especially drawn to strong typography, clean layouts, and visual storytelling that helps brands communicate clearly. Feel free to contact me for design collaborations, freelance projects, or any general design inquiries. I’d love to connect!
My Expertise
1 | InDesign
Build structured layouts and multi-page documents in InDesign with strong typography and hierarchy.
2 | Illustrator
Create icons, vector graphics, and brand elements in Illustrator with precision and strong visual detail.
3 | Photoshop
Edit and enhance images in Photoshop through retouching, compositing, and colour adjustments.
4 | Figma
Design clean, user-friendly interfaces in Figma using components, grids, and interactive prototypes.
5 | Revit
Develop architectural drawings and 3D models in Revit with accurate layouts and organized building components.
Experience
As a third-year design student, I’m still building my professional experience, but I’ve had the opportunity to work in a role that strengthened my creative skills and apply them in a real-world setting.
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Digital Content Designer
The Nest at Trail Hub
2025-Present
In this role, I designed social media content, Instagram Reels, and promo assets for Trail Hub to support digital marketing campaigns and seasonal launches. This role strengthened my ability to work within a brand system and deliver polished content quickly.
